Your online presence right now? It’s not quite where you dreamed it would be. You're juggling a million things, and updating your website feels like just another task on your endless to-do list. When looking at your current site, you wish it would work as hard as you do.
You’re looking for more than a website; you’re looking for a digital home that welcomes your ideal clients and captivates them, building the trust factor you need for conversions to bloom.
You want to shift from tech frustrations to celebrating each new cha-ching in your notifications, turning every click into a connection.
Welcome to Penguin Designing – where your website dreams do come true. I’m thrilled to be part of your journey.
conversions increased weeks after launching (yep, doubled)
100%
cheer worthy client results ✨
Google page ranking 4 weeks after launching (and still there since 2020)
#1
weeks post-launch got fully booked (and 5 years later she continues to be!)
2
made in 6 weeks after launching new shop
$10K
Your business has leveled up — shouldn't your brand follow suit? We'll refine your strategy, refresh your visuals, and craft copy that converts. The result? A brand that not only reflects your growth but propels it forward, making you the obvious choice in your industry.
That’s me, Ingrid, your designer,
& Yui, my Chief Bark Officer.
What can we do for you?
I know I’m not the only one frustrated with one-size-fits-all solutions that just don't cut it. I wanted something more, something personal. I wanted the process of creating a brand and website to finally feel like a true reflection of my clients' passion and vision.
So I made it happen.
By focusing on individuality and connection, I craft designs that truly represent who you are and what you stand for. It's about making your digital space a mirror of your unique story and ambition.
Get to know me
Since 2018
“I’m blown away! Like seriously, almost in tears because I feel like someone actually listened to me and translated that to my brand.
I am thrilled with everything - the new brand, the new website design! You were very efficient and I loved the direction you chose for my brand design right from the beginning.”
Shannon Bright
If you love good typography, this website is a must-see
“Ingrid
at Penguin Designing
is a magician”
“She built the entire e-commerce side of the site and did the most gorgeous job. Working with her was a total breeze — this new site would quite literally not exist without her incredible expertise, time, and skill”
- Jen Wagner
Shop customer conversion strategy, design and development in Showit with Woocommerce.
Doubled her conversion rate with the same products, 5-star rated shopping experience by her customers.
See her project feature
Ready to finally attract your ideal clients with ease? Start your journey to a more profitable and fulfilling online presence.
Send me a message
Say “no more” to
see the services
Articles, videos, podcast... the whole shebang!
Core foundations to stand out in a saturated market
001
Defining Your Brand Identity: Communicating Your Vision and Values
002
9 Website Design Best Practices for Small Businesses in the Creative Industry
003
A podcast for small businesses, crafted with love and nerdy bits for coaches and creatives alike. In each episode, I’ll bring you insights, tips, and tricks to help you grow your business. Whether you're just starting out or you're a seasoned business owner looking to elevate your brand, I've got you covered. So grab your favorite brew, sit back, and let's get inspired!
The Inspired Brew
Tune in right here!