We know that creating a website is hard. It’s an investment of time, energy and money. And if you’re like most business owners, you don’t have much time to spend on it in the first place.

But we also know that having a great looking website can be the difference between getting new customers or not because potential clients are going to judge your business by how professional your site looks.

You have seconds to capture your customer’s attention.

As a growth-focused branding and website design studio, our signature service is designed to help businesses like yours reach more customers and increase revenue.

We partner with you to create a brand identity and website that are perfect for your business:

• Create a custom brand identity to stand out in the saturated market
• Build an online reputation with thoughtful design decisions that support your growth
• Increase customer loyalty and revenue 

You need to look like the trustworthy expert they need.

We offer a holistic branding solution to ensure consistency across your online presence and all your marketing materials, whether they are digital or print.

We’ll create the perfect visual identity for your brand that will help people remember who you are and what makes your business unique. 

It’s hard to know where to start, but with our signature service we take care of everything so you can work one-on-one with a team who understands your needs deeply in order produce quality results every time!

Phase 1
Brand Strategy

The brand strategy phase is the backbone to your success. 

The branding process starts with a strong foundation and ensures that both your visual identity and website are tailored for growth.

Phase 2 
Brand Design

We’ll craft your brand with love, care and precision from start to finish. From the from colors based on psychology and fonts chosen carefully on behalf of your business needs. We’ll develop a visual identity that is impactful but also reflects who you are as an entrepreneur.

Phase 3
Website Design

With attention to detail in every pixel, impeccable visual direction from start-to-finish and deep understanding on who your target audience is, we’ll create a custom Showit website built with your success in mind.

Our process to give you the best branding and website

The brand experience

“Invest in yourself. Ingrid knows her stuff and will take the time to work with you to discover your brand, hone your messaging, and create a website and brand portfolio that will showcase the best of who you are and what you do. 

Jen Denton

She has a keen sense of style, and has done the research. Ingrid takes the time to make sure things are right, ensuring that you fully understand every step and how to maintain what you have built together going forward. She will take all of the pieces of the puzzle and paint you the picture. Don’t hesitate. Just do it. 

It’s been less than 2 weeks since we launched and I’m already on page 1 of Google. Also, I have gotten tons of great feedback from my clients and other photographers about my site. Love the entire look of the site. The site is professional, engaging, clean, holds interest, and makes me look like a rock star!

Are you feeling excited about the possibilities?

real clients

A strategic brand will give you an edge over the competition.

For those who are tired of doing it all themselves and limiting their brand’s impact, this was created just for you. 

Why limit your potential?

Your business deserves to be taken care of, so don’t take the pressure on yourself. You can focus on actually running your business while our team works on your brand & website.

Investment: three payments of $2500

Packages + pricing guide

See our detailed package deliverables, process timeline overview, and financing information.

Gayle Lessmann

“She really listens to what you want, gives excellent feedback, and is overall just a joy to work with”.

“I have to say, this has been better than I imagined! I have booked several shoots since the release of my new web site. 

That is a huge win both in income and in word of mouth, as well as a huge confidence boost for me. Also, I just have had numerous - too many to count - people who have seen the site who have truly gone ON and ON about what perfect site it is for me and my personality. This was my entire goal, so I am thrilled with the result and call that the ultimate win!”

We’ll create your brand identity, website design and even take care of SEO so that you can focus on running your business and serving your clients with confidence.

Our mission at Penguin Designing is simple – help our clients create their brand and build them a beautiful new website with all the features they need to grow their businesses online using Showit so they can focus on what they do best instead of wasting countless hours trying to figure out how everything works!

This is a curated process created for businesses like yours, committed to growth, ready to invest in their business, looking to increase their revenue (and profit margins) while creating impact in their community and customers.

Frequently asked questions

What's the investment?

Each project is custom quoted to ensure it's exactly what you need, but our packages and prices are detailed and listed over at our pricing guide. Click here to see it.

How long is the project?

Our brand + website project timeline is 8 weeks from the kick off until the end. This ensures enough time for strategy, branding, website design and development and of course, feedback on every stage. 

What website platform will my website use?

We specialize in Showit websites and have deep understanding of how it works, even from complex setups like membership and e-commerce. You can read more about Showit over in our blog, we have some comparison information between platforms.

Do you do shops or memberships?

Absolutely! Those are our specialty :) You can learn more about having a shop with your Showit site by clicking here, or learn about membership sites over here. Adding a shop or membership during our signature brand + web process will give you the best investment price vs doing them as separate projects.

What do I need for my project?

We will do all the heavy lifting, but there are some requirements to ensure the best project results. You can read about those in our Pricing Guide page. Click here to access.